Nielsen, a global leader in audience measurement, data and analytics, and Hubbard Broadcasting have announced a new multi-year agreement for Local TV measurement of their services in the ...

Executives at TelevisaUnivision are livid about a quirk in Nielsen’s process of tabulating the audiences for Spanish-language TV that they say is giving rival Telemundo a significant boost in ...

Nielsen said its Big Data + Panel national audience measurement technology, which relies on information about smart-TV screen viewership as well as the company’s usual panel of consumers ...

NEW YORK—Nielsen has announced that the Graham Media Group has renewed and expenaded its multi-year agreement for Local TV measurement across their six markets (Detroit, Houston, San Antonio, Orlando, ...

And, it has just signed a new multi-year agreement for local TV measurement from Nielsen in three of its markets. The new arrangement allows Hubbard Broadcasting to use Nielsen’s audience ...

By Rick Porter Television Writer Nielsen has won accreditation for its “Big Data + Panel” TV measurement, becoming the first ratings provider to earn approval for that methodology. The ...

Media measurement firm Nielsen will stop selling its stand-alone consumer panel-based TV ratings in the fourth quarter of this year, according to a memo sent from Nielsen to ad-buyers and ...

The Media Rating Council (MRC) has completed its accreditation process covering Nielsen’s Big Data + Panel National TV measurement, after recently accrediting Nielsen’s integration of first ...

By Rick Porter Television Writer Nielsen and Paramount have settled a months-long contract dispute. The two companies have signed a new, multiyear deal under which Nielsen will provide a host of ...

Ahead of the TV upfront ad market, Nielsen has leaped over a major hurdle as the Media Rating Council has accredited Nielsen long worked on "Big Data + Panel" measurement. The new measurement ...

NEW YORK — The Media Rating Council (MRC) has completed its accreditation process covering Nielsen’s innovative Big Data + Panel National TV measurement, after recently accrediting Nielsen’s ...

Nielsen and Hubbard Broadcasting announced a new multi-year agreement for local TV measurement of Hubbard’s services in the Minneapolis-St. Paul DMA in addition to the Duluth-Superior and ...