Analysis of recent sales data in the beverage, beer, spirits, household products, and packaged food sectors, highlighting key ...
Paramount Global has entered a new long-term deal with Nielsen, enhancing audience insights across all platforms, including Paramount+ and Pluto TV.
Paramount Global and Nielsen renewed their measurement contract after a months-long feud during which CBS and other ...
Nielsen's Big Data + Panel technology which includes measurement of smart-TV audiences, won backing from the Media Rating ...
Seattle motorists are 130% more likely to own a Tesla than the national average, and 115% more likely to drive a Subaru, ...
Paramount Global has a new multi-year deal with Nielsen for all the company's ratings data including for CBS, Paramount+ and ...
Paramount Global has reached a new measurement and analytics agreement with Nielsen. Effective immediately, the new ...
The Media Rating Council approves the company's use of traditional panel sampling alongside input from millions more homes.
Paramount Global and Nielsen have inked a new, multi-year deal that ends the months-long dispute that saw CBS and Paramount+ ...
Paramount Global and Nielsen have struck a new-multi-year ratings measurement partnership, resolving a four-month standoff after the two companies’ previous contract expired on Oct. 1.
Paramount Global and Nielsen, a global leader in audience measurement, data and analytics, have signed a new, multi-year deal, effective immediately. The partnership includes measurement for all ...
New Nielsen data reveals NZ’s top automotive advertisers investing $124M, with Nissan surging and 22% of Kiwis planning new ...