The firm's new method for analyzing TV ratings includes data from cable, satellite set-top boxes and smart TVs across 45 million households ...

Nielsen said its Big Data + Panel national audience measurement ... measure for use as currency in the industry's next "upfront" market, when TV networks and streamers try to the bulk of their ...

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TD Cowen analyst Robert Moskow says Freshpet (FRPT) shares declined 11% on Monday, presumably on concerns about a deceleration in Nielsen ...

For years, digital advertising has been dominated by self-reported metrics from platforms like Meta, Google, and YouTube, ...