To help retailers better harness the power and potential of consumers’ first-party data, leading customer engagement platform ...

Product marketers craft narratives that position the product effectively, address critical customer challenges and guide ...

Severance had its most-watched week after airing Episode 5 and scored more than 3 billion streaming minutes since Season 2's ...

In 2019, WPP sold a 60% stake in Kantar to Bain Capital, originally valuing Kantar at £3.2bn, with long-term goals to ...

Nielsen Marketing Cloud is a comprehensive data and technology solution that powers data-driven advertising and provides real-time insight into audiences. The platform enables clients to manage every ...

Sydney – February 11, 2025 – Nielsen today announced the appointment of Kirsten Riolo as Head of Consumer Insights for Australia and New Zealand, leading the company’s newly ... spanning B2B and B2C ...

Nielsen’s “3 ... a shift expected to increase market-level radio audience growth by 24% and boost measurable ad impressions. McVay Media’s Mike McVay, Research Director Inc.’s Steve ...

This paper explores past episodes of technological disruption in the US labor market, with the goal of learning lessons about the likely future impact of artificial intelligence (AI). We measure ...

The early-rate deadline for Fast Company’s Innovation by Design Awards is Friday, March 21, at 11:59 p.m. PT. Apply today.

This economic shift helped catapult the Great Resignation, a period lasting from 2021 to 2023 when well over 100 million U.S. workers, finding the market ... of Research in the College of Business ...