Paramount Global has reached a new measurement and analytics agreement with Nielsen. Effective immediately, the new ...
New data from Nielsen and Edison Research’s The Record highlights the state of audio in the U.S. media landscape, with nearly ...
Paramount Global and Nielsen have entered a multi-year agreement, resuming their partnership. Nielsen will provide ...
Paramount Global has entered a new long-term deal with Nielsen, enhancing audience insights across all platforms, including Paramount+ and Pluto TV.
Nielsen and Paramount have settled a months-long contract dispute. The two companies have signed a new, multi-year deal under which Nielsen will provide a host of ratings and analytics services across ...
Radio accounts for anywhere from 47% of daily ad-supported audio time (among people 18-34) to 74% (among 35+), while podcasts ...
Nielsen and Paramount have struck a new deal that will reinstate access to the measurement giant’s audience ratings for the media conglomerate’s properties.
Paramount and Nielsen have buried the hatchet. After failing to come to an agreement last fall, Paramount — operator of ...
Months after its prior contract expired, Paramount and Nielsen are working together once again. This article, Paramount ...
The agreement covers measurement for all national and local broadcast, all cable networks, and streaming on Paramount+ and ...
Paramount Global and Nielsen have struck a new-multi-year ratings measurement partnership, resolving a four-month standoff after the two companies’ previous contract expired on Oct. 1.
Global and Nielsen have signed a new, multi-year deal, effective immediately, the companies announced. “The partnership ...