Shares of the Murdoch family-controlled company rose more than 4%, as it also reported second-quarter sales and profit above Wall Street expectations thanks to a surge in election-driven ...
Europe economist Dani Stoilova said the bank felt “more caution, less optimism” after a surge in bond yields ... the bosses from Britain’s consumer protection watchdogs to Downing Street ...
Paramount Global and Nielsen renewed their measurement contract after a months-long feud during which CBS and other ...
Chief Data and Research Officer at Nielsen. 3. Navigating advertising complexity Understanding digital trends is crucial for making informed decisions in a fragmented media environment.
Feb 3 (Reuters) - Media giant Paramount Global (PARA.O), opens new tab and Nielsen have signed a new deal that would see the research firm provide measurement and analytics services across the CBS ...
Amazon reached a platform best 4.0% share of TV, as it benefited from hosting five NFL Thursday Night Football games, ...
Essential cross-media insights to help media buyers ... enabling marketers to send targeted messages that stick. As Nielsen chief data & research officer Pete Doe aptly put it, “Behind the ...
As Paramount continues its evolution into a next-generation media company, we are proud to play a critical role and know this deal will be a win for everyone: Nielsen, Paramount and all of our ...
even if it's likely to be surpassed NEW YORK -- Christmas marked a milestone in media history: more streaming than any day ever before, according to the Nielsen company. Netflix streamed two NFL ...
Super Bowl LVIII between the 49ers and Chiefs generated a total average audience of 123.7 million. Even if the new technology triggers, say, a 10-percent bump to 136.7 million, there are more than 335 ...
The media company had ended its partnership with Nielsen last year, deciding not to renew a contract that expired on Sept. 30, according to a Variety report. The companies were in renewal ...