Streaming platforms such as Netflix have a markedly different approach to acquiring data, as they can source it directly from ...

Gracenote is the content data business unit of Nielsen that powers innovative entertainment experiences for the world’s leading media companies. Our entertainment metadata and IDs power the ...

Join Nielsen's Matt Devitt for a lively podcast discussion on changing audience viewing behaviors and more.

GIJN shares some of the no-cost, easy-to-use data tools that NICAR25 conference panelists described as surprisingly useful ...

checkCrc - If set to true, the CRC will be checked for each chunk and an error will be thrown in case it's wrong (default: false). png - An object representing the ...

Across the United States and Canada, last night’s game drew 16.1 million viewers, nearly matching last… — Braylon Breeze (@Braylon_Breeze) February 21, 2025 The Nielsen people-meter era ...

Netflix achieves a new platform record, powered by 9B viewing minutes of ‘Squid Game’ January 11 clocks 47 billion daily streaming minutes, supercharged by Prime Video’s exclusive NFL Wild Card game ...

Nielsen‘s TV use rankings for the first month of 2025 show cable (24.4 percent of all TV use) and broadcast (22.5 percent) each making some gains on their December 2024 numbers. Cable rose from ...

Tables up, seats in an upright position, cabin crew prepare for takeoff. Nils Nielsen’s version of Nadeshiko Japan is all set for its inaugural outing to the United States for the 2025 edition ...

In a strategic move ahead of Tata IPL 2025, JioHotstar has joined forces with global data analytics and audience measurement leader, Nielsen, to enhance digital ad measurement. This collaboration ...

Under the partnership, Nielsen will establish a sophisticated data pipeline to measure advertising effectiveness across JioHotstar's properties, leveraging its century-long expertise in audience ...

Nielsen will deploy a data pipeline to assess advertiser campaign effectiveness on JioHotstar, leveraging its expertise in audience measurement and first-party data. The initiative will provide ...