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From a streaming perspective, streaming viewership in January was up 3% versus December and the category accounted for the ...

NEW YORK —TV viewing in January was up 5% compared with an already robust December, with games across the NFL and NCAA ...

JioStar partners with Nielsen to offer ad measurement tools for IPL 2025, enhancing transparency and campaign performance.

NFL and college football programming, plus other live events, helped lift traditional TV's share of viewership over streaming ...

Streaming accounted for 42.6% of viewership for the month, while broadcast and cable's shares were 22.5% and 24.4%, ...

The streaming giant hosted two Christmas Day football games last year and garnered a massive international audience ...

YouTube is elated to broadcast some numbers underscoring its dominance, including its recent report that viewers worldwide ...

YouTube launched 20 years ago reached another milestone, as viewers are now watching more content on TV than mobile. Globally ...

Super Bowl 59 attracted 127.7 million viewers across Fox’s broadcast network as well as streaming platforms, according to ...

Views vs. viewers vs. minutes viewed? Starters vs. watchers vs. completers? See what streaming services say — and don’t say — ...