NEW YORK —Nielsen has announced that the Graham Media Group has renewed and expenaded its multi-year agreement for Local TV ...
Multi-year deal includes Local TV and OTT measurement for stations across the country ...
It is a privately held broadcast media company with television and radio stations in a variety of markets ranging from Albany ...
Nielsen, a global leader in audience measurement, data and analytics, and Hubbard Broadcasting have announced a new multi-year agreement for Local TV measurement of their services in the ...
Ad buyers agree that Nielsen’s decision to pivot from panel-only ratings as currency is a step in the right direction for TV ...
By Rick Porter Television Writer Nielsen and Paramount have settled a months-long contract dispute. The two companies have signed a new, multiyear deal under which Nielsen will provide a host of ...
Global and Nielsen have signed a new, multi-year deal, effective immediately, the companies announced. “The partnership ...
Paramount Global has resumed its partnership with media measurement firm Nielsen, ending a public dispute over the cost of their arrangement. The owner of the CBS broadcast network said Monday ...
Ahead of the TV upfront ad market, Nielsen has leaped over a major hurdle as the Media Rating Council has accredited Nielsen long worked on "Big Data + Panel" measurement. The new measurement ...
and streaming on Paramount+ and Pluto TV. Paramount has also licensed new Nielsen services as part of the agreement including Advanced Audiences, ad-supported streaming platform ratings to help ...
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