The Super Bowl always becomes the most-watched TV event of the year, by far. This year's could end up being the most-watcher Super Bowl ever. Even with possible Chiefs fatigue and a rematch of the ...

And, it has just signed a new multi-year agreement for local TV measurement from Nielsen in three of its markets. The new arrangement allows Hubbard Broadcasting to use Nielsen’s audience ...

said Nielsen, the measurement service which has followed the rise of streaming in relation to traditional TV viewing over the past decade. It was the first day Nielsen has measured where streaming ...

PETER LIGUORI, a longtime media executive and the executive chairman of VideoAmp, one of a series of media upstarts hoping to replace the ratings service Nielsen, as the proliferation of ways to ...

Rome, September 27 - A Nielsen survey, 'Women and Diversity', carried out on a sample of over 30,000 individuals from 63 countries in the Asia-Pacific area, Europe, Latin America, the Middle East ...

NEW YORK, NY – February 5, 2025 – Nielsen, a global leader in audience measurement, data and analytics, and Hubbard Broadcasting have announced a new multi-year agreement for Local TV measurement of ...