Paramount Global and Nielsen have entered a multi-year agreement, resuming their partnership. Nielsen will provide ...

Paramount Global and Nielsen, a global leader in audience measurement, data and analytics, have signed a new, multi-year deal, effective immediately. The partnership includes measurement for all ...

Paramount Global and Nielsen have struck a new-multi-year ratings measurement partnership, resolving a four-month standoff after the two companies’ previous contract expired on Oct. 1.

Advertisers buying Super Bowl ad spots must spend millions to secure just 30 seconds, but the exposure for doing so can be ...

Paramount Global has a new multi-year deal with Nielsen for all the company's ratings data including for CBS, Paramount+ and ...

It’s likely that Squid Game will continue to put up impressive numbers, since according to Netflix the second season was ...

The Best Costume Design nominations are “A Complete Unknown,” “Conclave,” “Gladiator II,” “Nosferatu,” and “Wicked,” which is ...

Get ready for an onslaught of ads full of celebrities, cute animals and snack brands during breaks in the action at Super ...

YouTube reaches 63% of Black adults and 44.4% surveyed said that they have purchased products based on YouTube content – outpacing word of mouth (43.7%), Facebook (35.7%), Instagram (32.8%) and TikTok ...

While it might sound outlandish, a video posted before the NFC and AFC Championship games correctly predicted the winners.