Paramount Global has reached a new measurement and analytics agreement with Nielsen. Effective immediately, the new ...
New data from Nielsen and Edison Research’s The Record highlights the state of audio in the U.S. media landscape, with nearly ...
Paramount Global has entered a new long-term deal with Nielsen, enhancing audience insights across all platforms, including Paramount+ and Pluto TV.
Nielsen and Paramount have settled a months-long contract dispute. The two companies have signed a new, multi-year deal under which Nielsen will provide a host of ratings and analytics services across ...
Nielsen and Paramount have struck a new deal that will reinstate access to the measurement giant’s audience ratings for the media conglomerate’s properties.
ABS-CBN continues to reign supreme in the primetime block, fueled by the back-to-back success of "FPJ’s Batang Quiapo (FPJBQ)" and its newest action-thriller series, 'Incognito'. According to the ...
Supported by its Christmas Day NFL games and robust viewing for Carry-on, Squid Game, and Virgin River, Netflix accounted for ...
YouTube reaches 63% of Black adults and 44.4% surveyed said that they have purchased products based on YouTube content – outpacing word of mouth (43.7%), Facebook (35.7%), Instagram (32.8%) and TikTok ...
Hub Entertainment Research’s annual Video Redefined survey confirms that social video on platforms such as YouTube and TikTok ...
Social video platforms like YouTube and TikTok are changing how young audiences consume entertainment, with ... Read More ...
The dominant ratings provider hopes to fend off competitors by pivoting to a bundle that combines its consumer panels with ...
According to the latest Nielsen NUTAM People survey, MIG registered solid numbers in its first week. On its debut on Monday, January 13, MIG garnered a 6.5% rating, landing in the number 9 spot on the ...