Starbucks is traditionally known for its green siren logo. Now, the corporation will also be known as the first United States coffee chain to allow customers to use their own personalized cups when ...

Starbucks is getting into the Valentine’s Day spirit through limited-time drinks. It is also introducing two new Refreshers ...

Starbucks CEO Brian Niccol revealed plans to cut 30% of its food and beverage offerings as it works to simplify its menu. It is part of Brian Niccol's strategy to get customers back.

I would like to welcome everyone to Starbucks' first quarter fiscal year ... steps we can take to make our pricing architecture more transparent for customers. And just this week, we launched ...

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Whether you’re a Starbucks addict or never stepped foot, one thing is for sure: you’re more than familiar with their logo because it is identifiable on nearly every urban street corner. In fact, ...

Hugh Cameron is Newsweek Live News Reporter based in London, U.K. His focus is reporting on international politics, conflict, and crime. Hugh joined Newsweek in 2024, having worked at Alliance ...

*Starbucks is ending its open-door policy, which allows anyone to use its restrooms or hang out without making a purchase. This change aims to enhance the overall cafe experience and discourage ...

Niccol said Starbucks “[has] some opportunities to operate more efficiently.” The reforms are based around three changes. Niccol wants to clarify decision-making and accountability; reduce ...

Building on this legacy of innovation, LG did the unthinkable yet again with the announcement of the first-ever transparent OLED TV in the world in 2024. LG's see-through 77" TV with 4K UHD ...

An icon in the shape of a lightning bolt. Impact Link Starbucks is starting off 2025 with some big changes. Former Chipotle CEO Brian Niccol took the helm of the coffee chain in September.