Bryson DeChambeau is at the forefront of the YouTube golf game, and he gave Phil Mickelson some surprising advice to grow his own channel.

Bryson DeChambeau returns to the 2025 U.S. Open as the defending champion and golf’s YouTube king, at least among the pro ranks.

OAKMONT, Pa. — Listen in on a Bryson DeChambeau press conference these days and there is a 99.9 percent chance the topic of his YouTube channel comes up. And it's never him forcing the issue, either. That said, when a question about it does come up, he's happy to ramble.

Under contract with LIV Golf, DeChambeau is one of the many top stars in the sport the fan-base at large rarely sees, as the majority of the viewing audience at home only gets to see Brooks Koepka, Phil Mickelson and Co. when they cross paths with the PGA Tour pros at majors.

The most interesting man in golf was at it in full force on Tuesday in advance of this week’s U.S. Open at Oakmont.

The 31-year-old, speaking to the media before his appearance at the US Open, emphasized the connection between golfers and the crowd, giving Tiger Woods as a great example of that.

Though contracts for those who signed with LIV have not been made publicly available, it has been largely understood in the golf industry that DeChambeau signed for north of $100 million on a deal that ends in 2026.