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How Classmate became No.1👑

YouTubeDivyansh Bhardwaj

How Classmate became No.1👑

Classmate is not just a notebook brand—it’s a brilliant case study in how ITC disrupted a traditional stationery market. In this video, we reveal how ITC launched Classmate to dominate the Indian student market with unmatched quality, creative covers, emotional branding, and strategic pricing. From school bags to pens and notebooks ...

9.7K views3 months ago

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