‏Throwback scratching with legendary Dj Rob Swift 🎚️💪🏻🔥
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‏Throwback scratching with legendary Dj Rob Swift 🎚️💪🏻🔥
787 views2 months ago
TikTokiamdjmichelle
Execution trumps technique. I've always felt that. In a quest to help the ‪@brolicarmy understand how to articulate the different scratches I've taught them, let's examine the approach Cash Money, Aladdin, and Q-Bert all took to performing "Transformer" scratches on "Rock The Bells" (LL Cool J). The differences between these 3 dudes couldn't be clearer. One's lyrical, the other is funky and the third is technical at ‪"Transforming"‬. You can literally close your eyes and identify who's who just
2:34
Execution trumps technique. I've always felt that. In a quest to help the ‪@brolicarmy understand how to articulate the different scratches I've taught them, let's examine the approach Cash Money, Aladdin, and Q-Bert all took to performing "Transformer" scratches on "Rock The Bells" (LL Cool J). The differences between these 3 dudes couldn't be clearer. One's lyrical, the other is funky and the third is technical at ‪"Transforming"‬. You can literally close your eyes and identify who's who just
103K viewsJun 6, 2020
FacebookDJ Rob Swift
In 2004, Serato launched Serato Scratch Live and since then, this iconic DJ brand has been a part of every significant Hip Hop event in the past twenty years. I started using Serato in 2005, after getting burnt out from carrying two flight cases of records over twelve European cities throughout the course of fourteen days in March of that year! The first time I had witnessed a DJ using Serato was on the SCRATCH: All The Way Live US Tour promoting the Palm Pictures documentary, SCRATCH. The X-Ecu
1:01
In 2004, Serato launched Serato Scratch Live and since then, this iconic DJ brand has been a part of every significant Hip Hop event in the past twenty years. I started using Serato in 2005, after getting burnt out from carrying two flight cases of records over twelve European cities throughout the course of fourteen days in March of that year! The first time I had witnessed a DJ using Serato was on the SCRATCH: All The Way Live US Tour promoting the Palm Pictures documentary, SCRATCH. The X-Ecu
7.1K viewsOct 3, 2023
FacebookDJ Rob Swift
There's so much more to DJing for people than understanding how to mix two songs together or scratching "Ahhh" over a drum beat. Once you drop that first track, you're one person trying their damndest to connect with hundreds or in my case today at the University of Tennessee, thousands of people that have varying tastes in music. A great set leaves everyone happy and to accomplish that, you must invest a lot of time and energy preparing in the days leading up to the moment when it's 3... 2... 1
15:20
There's so much more to DJing for people than understanding how to mix two songs together or scratching "Ahhh" over a drum beat. Once you drop that first track, you're one person trying their damndest to connect with hundreds or in my case today at the University of Tennessee, thousands of people that have varying tastes in music. A great set leaves everyone happy and to accomplish that, you must invest a lot of time and energy preparing in the days leading up to the moment when it's 3... 2... 1
55.5K viewsSep 25, 2022
FacebookDJ Rob Swift
I decided to step outside of my comfort zone for this weekend’s TABLETURNS - open turntablist events and returned to vinyl. The thought of getting up on a #tableturns stage with a laptop and performing routines i created on vinyl just didn’t sit right with me. Mega respect to Roli Rho and #tableturns for continuing to facilitate a platform for DJs to showcase their skills. Honorable mention to the host with the most Deejay Dp-One for creating a vibe in the room that let everyone feel like they d
18:31
I decided to step outside of my comfort zone for this weekend’s TABLETURNS - open turntablist events and returned to vinyl. The thought of getting up on a #tableturns stage with a laptop and performing routines i created on vinyl just didn’t sit right with me. Mega respect to Roli Rho and #tableturns for continuing to facilitate a platform for DJs to showcase their skills. Honorable mention to the host with the most Deejay Dp-One for creating a vibe in the room that let everyone feel like they d
60.5K viewsJan 29, 2020
FacebookDJ Rob Swift
DJ Rob Swift x SKRATCH 101 #JICO #DJROBSWIFT #SKRATCH101 #DJ #Scratch #Turntablist #Turntablism
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DJ Rob Swift x SKRATCH 101 #JICO #DJROBSWIFT #SKRATCH101 #DJ #Scratch #Turntablist #Turntablism
1.7K views5 months ago
YouTubeJICO International
Percussion sounds are produced when you hit, scrape, rub or shake an instrument to produce vibration. When applied to the turntable DJs call it “Scratching”. Additionally, Scratching has other unique possibilities though. Depending on the sound source you choose to use, the turntable morphs into that instrument. In Masterclass 012, John Swan returns to break down how Basic Scratch techniques like the “Forward Scratch”, coupled with advanced ones, the “Chirp Flare”, can generate the same percussi
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Percussion sounds are produced when you hit, scrape, rub or shake an instrument to produce vibration. When applied to the turntable DJs call it “Scratching”. Additionally, Scratching has other unique possibilities though. Depending on the sound source you choose to use, the turntable morphs into that instrument. In Masterclass 012, John Swan returns to break down how Basic Scratch techniques like the “Forward Scratch”, coupled with advanced ones, the “Chirp Flare”, can generate the same percussi
1K viewsSep 28, 2021
FacebookDJ Rob Swift
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SCRATCHING WITH THE LEGENDARY DJ ROB SWIFT
65.9K viewsMay 10, 2023
YouTubeDj Michelle
3:00
The primary quality of a Hip-Hop DJ is their ability to transform pre-recorded sound. While a standard DJ spends time searching for music to play, a Hip-Hop DJ views music as an integral part of their artistry. They do not use music solely to make an audience dance. Instead, they view it as a material that can be transformed through tactile methods, such as physically manipulating a vinyl record. This allows them to turn songs recorded in various genres—like jazz, rock & roll, R&B, blues, punk,
13K viewsApr 5, 2025
FacebookDJ Rob Swift
1:08
It's that time of year when battle DJs around the globe gear up to scratch and juggle their hearts out for a chance to compete for the world DMC title. Many DJs dream of becoming the world's best, but only a tiny percentage dedicate the time to training. This year, a small but dedicated group of DJs gathered at Friends and Lovers (Brooklyn) for the DMC New York Regional, highlighting the value of participation in the DMC competition. Mista Sinista, and I judged alongside the legend Roli Rho. We
64.5K viewsAug 25, 2024
FacebookDJ Rob Swift
DJ Rob Swift Kickstarter’s His New Album, X-Files: Lost & Deleted
Jun 15, 2015
vibe.com
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2026 MUSIC M*A*S*H CHALLENGE - @djjesseray • OFFICIAL RULES Students must compose a 5-minute “party rocking” set that features songs from multiple genres. Using a scale from 1 to 10, judges Rob Swift and deejay AGUI will evaluate each competitor’s ability to connect their playlist in a seamless, creative, fun-to-listen-to, and constructed with the following techniques: Dropping, Trick Mixing & Scratching. DJ Jesse Ray’s total score is 14. Judge: Rob Swift Score: 7 With a little more practice, th
700 views3 months ago
FacebookDJ Rob Swift
2:16
Hip-Hop is a diverse culture that channels its essence through four powerful elements: DJing, Rapping, Graffiti, and Breaking, and that's all there is to it. When you invalidate any of the components that comprise Hip-Hop you're indirectly invalidating the element you engage with. Each element is different, but each element is also equal in the sense that where a DJ, Rapper, Writer, or Breaker draws their creativity comes from the same Source. Rappers like Lord Jamar need to understand this. Cli
31.5K viewsOct 11, 2024
FacebookDJ Rob Swift
5:00
In Hip-Hop, the myth of the lone inventor suggests that lone geniuses create specific techniques within the four elements (DJing, MCing, Breaking, Graffiti). However, the reality is that innovations develop gradually over time. Using DJing as an example, and drawing on evolutionary theory along with various evidence, I argue that "beat juggling" is actually the result of combining previously separate ideas. In other words, it's inaccurate to credit one person with the "creation" of beat juggling
11.1K views5 months ago
FacebookDJ Rob Swift
3:11
DJ Rob Swift is back on your screens today for ESPN's College Game Day coverage! Who's tuning in? | Official Rane DJ
98.8K viewsSep 11, 2021
FacebookOfficial Rane DJ
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We live in the age of social media, and there’s no going back to a time without “creators.” Unfortunately, the obsession some new DJs have with going viral is detracting from our engagement with DJ culture. It often feels like every performance is less about the music and more about them standing behind a controller in front of an iPhone, merely pretending to be DJs. True DJing isn’t about being an influencer. Many people in the DJ community are so focused on achieving viral status that their co
13.1K views9 months ago
FacebookDJ Rob Swift
5:46
2024 MUSIC M*A*S*H CHALLENGE presented by https://brolicarmydjschool.com. • OFFICIAL RULES Students must compose a 6 minute "party rocking" set that features at least 6 songs from multiple genres. Using a scale from 1 to 10, judges Rob Swift and DJ Monopoli (2023 MUSIC M*A*S*H CHALLENGE CHAMP) will evaluate each competitor's ability to connect their playlist in a way that's seamless, creative, fun to listen to and constructed with the following techniques - Dropping, Mixing & Scratching. DJ 2To'
435 viewsJan 29, 2024
FacebookDJ Rob Swift
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DJ Rob Swift on Reels
1.4K views4 months ago
FacebookDJ Rob Swift
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DJ Rob Swift on Reels
2.5K views4 months ago
FacebookDJ Rob Swift
6:33
2024 MUSIC M*A*S*H CHALLENGE presented by https://brolicarmydjschool.com • OFFICIAL RULES Students must compose a 6 minute "party rocking" set that features at least 6 songs from multiple genres. Using a scale from 1 to 10, judges Rob Swift and DJ Monopoli (2023 MUSIC M*A*S*H CHALLENGE CHAMP) will evaluate each competitor's ability to connect their playlist in a way that's seamless, creative, fun to listen to and constructed with the following techniques - Dropping, Mixing & Scratching. DJ Level
684 viewsJan 26, 2024
FacebookDJ Rob Swift
5:59
2024 MUSIC M*A*S*H CHALLENGE presented by https://brolicarmydjschool.com • OFFICIAL RULES Students must compose a 6 minute "party rocking" set that features at least 6 songs from multiple genres. Using a scale from 1 to 10, judges Rob Swift and DJ Monopoli (2023 MUSIC M*A*S*H CHALLENGE CHAMP) will evaluate each competitor's ability to connect their playlist in a way that's seamless, creative, fun to listen to and constructed with the following techniques - Dropping, Mixing & Scratching. DJ Shayk
567 viewsJan 24, 2024
FacebookDJ Rob Swift
0:30
DJ Rob Swift on Reels
4.5K views4 months ago
FacebookDJ Rob Swift
4:57
Hip-Hop is fluid and lacks a strict structure, so it’s simplistic to define it as a specific style of music or way of life. Whether you’re a DJ, MC, writer, or breaker, we truly connect with Hip-Hop when we accomplish more with less, doing so in the most authentic way possible. That’s all there is to it! #thecityofhiphop #robswift #rasulmowatt #queenslibrary #ralphmcdaniels | DJ Rob Swift
22.4K viewsMar 30, 2025
FacebookDJ Rob Swift
1:00
I always find it amusing when people tell me "the crowd does not want to hear scratching. They want to dance!" DJs who believe this should consider whether their scratching is actually good or just garbage, because if you spend enough time honing your skills, you'll learn how to scratch in a way that connects with your audience. | DJ Rob Swift
17.6K views10 months ago
FacebookDJ Rob Swift
8:01
Streamline your approach to DJing while you’re operating your equipment and you’ll experience seamless connection between you, the music and your audience, free of any digital distractions. • Value creativity over going viral • Quality over quantity • 🚫 sync button • Simplify #digitalminimalism #turntablism #battlesounds #studioy | DJ Rob Swift
132.4K viewsFeb 25, 2024
FacebookDJ Rob Swift
7:21
It’s not lost on me that the X-Ecutioners performance accompanying this caption took place just before the turn of the 21st century. Before smartphones and social media. In advance of the technology that affords us all the DJ apps, turntables without tone arms and tricked out mixers that make the impossible possible. The 4 of us put a big fat period at the end of Turntablism's golden era on this stage, on that night. Fuck, you might as well file this post under shit you will never see again at a
81.9K viewsDec 15, 2020
FacebookDJ Rob Swift
5:23
At midnight, we celebrate the 20th year anniversary of SCRATCH. Directed by Doug Pray, this powerful doc. continues to stand as a symbol for how a small group of marginalized DJs can effect change by banding together. SCRATCH reveals how the authors (Grandmaster Flash, GrandWizzard Theodore, Grand Mixer D.St...) of DJing, passed on techniques such as mixing, scratching and back spinning to the younger generation of DJs (Rob Swift, Roc Raida, Q-Bert, Mix Master Mike, Shortkut...). By building on
28.4K viewsFeb 15, 2022
FacebookDJ Rob Swift
4:58
2026 MUSIC M*A*S*H CHALLENGE - @kastro.dj • OFFICIAL RULES Students must compose a 5-minute “party rocking” set that features songs from multiple genres. Using a scale from 1 to 10, judges Rob Swift and deejay AGUI will evaluate each competitor’s ability to connect their playlist in a seamless, creative, fun-to-listen-to, and constructed with the following techniques: Dropping, Trick Mixing & Scratching. Kastro’s total score is 15.5 Judge: Rob Swift Score: 8.5 There was a lot going on in this se
507 views3 months ago
FacebookDJ Rob Swift
5:02
2026 MUSIC M*A*S*H CHALLENGE - @hey.yo.shon • OFFICIAL RULES Students must compose a 5-minute “party rocking” set that features songs from multiple genres. Using a scale from 1 to 10, judges Rob Swift and deejay AGUI will evaluate each competitor’s ability to connect their playlist in a seamless, creative, fun-to-listen-to, and constructed with the following techniques: Dropping, Trick Mixing & Scratching. DJ Shone One = 16 Judge: Rob Swift Score: 8 Shon tied his playlist together in a very inte
560 views3 months ago
FacebookDJ Rob Swift
1:41
Learn to scratch from a DJ master
13.2K viewsJan 28, 2020
YouTubeMassachusetts Institute of Technology (MIT)
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